Lures.cn - Premium Fishing Lure Manufacturer

About Changzhou Xinhe

Changzhou Xinhe Art Handicraft Co., Ltd, established in 1996, is a leading manufacturer of high-quality fishing lures with nearly two decades of industry expertise. We specialize in crafting premium soft lures, crankbaits, spinnerbaits, bass jigs, swimbaits, and accessories using advanced Japanese production techniques.

Our soft plastic lures are meticulously hand-poured for superior realism and durability, while our machine-injected lures offer consistent quality and high-volume production capabilities. We pride ourselves on innovation, precision, and customer satisfaction.

As an OEM and ODM provider, we work closely with global partners to develop custom fishing solutions tailored to specific markets and angling conditions. Our products are exported to the United States, Europe, and Japan, where they have earned an excellent reputation for performance and reliability.

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Our Product Range

Discover our comprehensive lineup of high-performance fishing lures, crafted with precision and designed for success on the water.

Soft Lures

Hand-poured and machine-injected soft plastic lures with lifelike action and durability. Ideal for bass, pike, and saltwater species.

• Realistic textures & movement
• UV-reactive & glow variants
• Multiple sizes & colors
• OEM customization available

Crankbaits

Precision-engineered hard-bodied lures with deep-diving and shallow-running options. Designed for aggressive strikes.

• Vibration-enhanced bodies
• Durable ABS construction
• 3D eyes & realistic paint
• Custom depth tuning

Spinner Baits

High-flash spinnerbaits with balanced weight distribution and premium blades for maximum attraction.

• Colorado & willow blades
• Wire-tested for strength
• Skirted with soft plastics
• Custom color combinations

Bass Jigs

Heavy-duty jigs with sharp hooks and weed guards. Perfect for flipping, pitching, and deep structure fishing.

• Tungsten & lead heads
• Custom trailer options
• Premium hook quality
• Camo & natural finishes

Swim Baits

Large-profile swimbaits with natural swimming action. Mimics baitfish and panfish for trophy-sized predators.

• Multi-jointed bodies
• Internal weighting system
• Realistic scale detailing
• Saltwater-grade components

Fishing Flies

Hand-tied flies for trout, salmon, and panfish. Traditional and modern patterns for all freshwater conditions.

• Dry, wet, and nymph styles
• Natural & synthetic materials
• Size range: 6–22
• Bulk OEM packaging

Metal Lures

Flashy metal lures including spoons, jigs, and minnows. Ideal for trolling, casting, and vertical jigging.

• Stainless steel & brass
• Mirror & painted finishes
• Vibration & wobble action
• Saltwater corrosion-resistant

Accessories

Complete range of hooks, jigheads, packaging, and tackle accessories to complement your lure lineup.

• High-carbon fishing hooks
• Custom packaging solutions
• Rigging components
• Retail & bulk options

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Why Choose Lures.cn?

We combine Japanese precision, decades of experience, and customer-focused innovation to deliver superior fishing solutions.

20+ Years Expertise

Established in 1996, we bring nearly two decades of manufacturing excellence and industry knowledge to every product.

Japanese Technology

Utilizing advanced Japanese production methods for precision, consistency, and superior lure performance.

OEM & ODM Services

Full custom development and manufacturing support. We bring your fishing lure concepts to life.

Global Export

Trusted by distributors and brands in the USA, Europe, and Japan. Proven international quality standards.

Hand-Poured Quality

Select soft lures are hand-poured for enhanced realism, texture, and action that machine molding can't match.

Quality Assurance

Rigorous testing and inspection at every stage ensures durability, performance, and customer satisfaction.

Frequently Asked Questions

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Premium Fishing Lure Manufacturer