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We’re championing a sustainable future for fashion — accessible to all, without harm to people and the planet. As a trusted OEM/ODM partner with over 20 years of experience, we deliver ethical, high-quality, and eco-conscious apparel.
Explore Our CollectionsLocated in Hangzhou, New Joys is a sustainable fashion supplier with a team boasting over 20 years of experience collaborating with renowned brands, independent designers, stores, and influencers across Europe and beyond.
Our impressive portfolio includes partnerships with Carolina Herrera, Holzweiler, Adolfo Dominguez, Axel Arigato, ZAPA, Ellos, Ahlens, and more. We are committed to making fashion easy through professional service, stable quality, and responsible supply chains.
We believe fashion should respect both people and the planet. From material sourcing to ethical labor practices, sustainability is at the core of everything we do.
We use RWS Wool, BCI Cotton, RPET, European Flax, and Lenzing Viscose. All fabrics meet high environmental and social standards, including GOTS and BCI certifications.
We are BSCI-audited. All employees receive fair wages, work standard hours, and enjoy safe, respectful working conditions in compliance with EU legislation.
We source every component — fabric, trims, packaging — ensuring traceability, quality, and sustainability across the entire supply chain.
Each year, we develop over 6,000 garment styles using sustainable and timeless designs. Explore our most popular categories and best-selling pieces.
AW25 Collection | RWS Wool Blend | Timeless Design
Sustainable Material
Classic Cut | BCI Cotton Lining | Winter Ready
Ethically Made
Eco-Rayon Blend | Modern Fit | Office to Evening
Recycled Content
European Flax Certified | Summer Essential
Organic Material
RPET Shell | Waterproof | Urban Style
100% Recycled Polyester
BCI Cotton | Slim Fit | All-Season Wear
Fair Trade Certified
Lenzing Viscose | Soft Touch | Winter Collection
Biodegradable Fiber
Wool-Rayon Blend | Structured Fit | Professional Look
Sustainable BlendFrom concept to bulk production, we support your brand with full development and quality control.
Located in Hangzhou, our showroom features woven and knit samples for development discussions.
Own facilities in Jiaxing and Shangqiu ensure speed, quality, and delivery reliability.
Partnered with influencers, we offer rapid turnaround and small batch production.
We use RWS Wool, BCI Cotton, RPET, European Flax, Lenzing Viscose, and organic blends. All materials are certified and traceable.
Yes, we provide full OEM and ODM support from design to production, including circular design principles and quality control.
Our main facilities are in Tongxiang, Jiaxing, and Shangqiu, China. We also have partner factories in Myanmar for volume orders.
Yes, we are BSCI-audited. All workers receive fair wages, work standard hours, and enjoy safe working conditions.
We’re here to answer your questions, support your brand, and collaborate on your next sustainable collection.
Notice for Buyers: If you are a buyer, the above information is generated by AI collection and does not constitute any advice. If necessary, please visit the corresponding official website.
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