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Premium Natural Ingredients for Global Health

High-quality plant extracts, TCM herbs, fruit & vegetable powders, and micro-encapsulated nutrition for dietary supplements, pharmaceuticals, and pet nutrition.

Explore Our Products

About NovelHerbFoods

Xi’an Rainbow Bio-Tech Co., Ltd., operating under the brand NovelHerbFoods, is a high-tech modern enterprise established in 2010 in Xi’an High and New Technology Industry Development Zone. With a registered capital of 10 million yuan, we specialize in the R&D, production, and sales of natural plant extracts, Chinese medicinal powders, pharmaceutical raw materials, food additives, and natural fruit and vegetable powders.

Guided by the philosophy of “quality first, honesty supreme,” we are committed to delivering the highest quality products, exceptional service, and competitive pricing. Our mission is to contribute to human health through innovative, nature-derived ingredients.

  • ISO & GMP Certified
  • Global Export Network
  • State-of-the-Art R&D Lab
Factory and Lab
2010

Our Development History

2010

Xi’an Rainbow Bio-Tech Co., Ltd. was founded in Xi’an High-Tech Zone.

2014

Established a state-of-the-art laboratory with advanced analytical equipment and skilled professionals.

2016

Launched two subsidiaries: Jiaming Biology and Renbo Biology to expand R&D and production capacity.

2017

Participated in Vitafood (Switzerland) and SupplySide West (Las Vegas), expanding global presence.

2018

Established overseas branches in the United States to serve key international markets.

Our Product Range

We offer a diverse portfolio of natural ingredients for food supplements, pharmaceuticals, pet nutrition, and functional foods.

Water-Soluble Quercetin

Water-Soluble Quercetin

High bioavailability quercetin formulation for enhanced absorption in dietary supplements.

Purity: HPLC 98%
Beetroot Powder

100% Pure Organic Beetroot Powder

Rich in nitrates and antioxidants, ideal for sports nutrition and heart health formulas.

Non-GMO, Organic Certified
Dragon Fruit Powder

Dragon Fruit Powder

Naturally sweet, vibrant pink powder rich in prebiotics and vitamin C.

Freeze-Dried, No Additives
Andrographis Paniculata

Andrographis Paniculata Extract

Standardized extract with high andrographolide content for immune support.

Andrographolide: 10%-30%
Blueberry Juice Powder

Blueberry Juice Powder

Concentrated source of anthocyanins for cognitive and eye health supplements.

Anthocyanin: 25% Min
Pumpkin Powder

Non-GMO Pumpkin Powder

Rich in beta-carotene and fiber, perfect for functional foods and pet nutrition.

100% Natural, No Preservatives
Apigenin

Trusted Apigenin

High-purity flavonoid with anti-inflammatory and neuroprotective properties.

Purity: HPLC 98%
Pomegranate Juice Powder

Natural Pomegranate Juice Powder

Rich in ellagic acid and punicalagins, powerful antioxidants for wellness formulas.

Polyphenols: 40% Min
L-Arabinose

L–Arabinose

Natural sugar blocker that inhibits sucrose absorption, ideal for weight management.

Purity: 99%
Monk Fruit Extract

Monk Fruit Extracts

Zero-calorie natural sweetener with mogrosides ≥50%, ideal sugar substitute.

Mogrosides: 50%-80%
View Full Product Catalog

Why Choose NovelHerbFoods?

We combine cutting-edge science with nature’s wisdom to deliver premium ingredients trusted by global partners.

Quality Assured

GMP, ISO, and HACCP certified manufacturing with rigorous QC protocols.

Innovative R&D

State-of-the-art lab with HPLC, GC-MS, and microbiological testing.

Global Reach

Exported to USA, Europe, Asia, and beyond with reliable logistics.

Customer Focused

Dedicated support, custom formulations, and fast response times.

13+
Years of Experience
500+
Products
60+
Countries Served
99.8%
Customer Satisfaction

Frequently Asked Questions

What certifications do you hold?

We are ISO 9001, GMP, HACCP, and HALAL certified. Our facility undergoes regular audits to ensure compliance with international standards.

Can you provide custom formulations?

Yes, our R&D team specializes in custom extraction, standardization, and formulation for specific client needs, including private labeling.

What is your minimum order quantity (MOQ)?

MOQ varies by product, typically ranging from 1kg to 25kg. We offer sample orders for evaluation.

How do you ensure product quality?

Every batch undergoes rigorous testing for identity, purity, potency, and microbiological safety using HPLC, GC-MS, and other advanced methods.

Do you supply documentation with orders?

Yes, we provide Certificate of Analysis (CoA), MSDS, and other regulatory documents upon request.

Get in Touch

For inquiries about our products, pricing, or partnerships, please visit our official website to contact us directly.

Visit Official Website

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